Yesterday I gave you a little introduction to The Lucy Pet Foundation in my #BtC4A post, and today I want to tell you more about them and what they’re up to.
I showed you their founder Joey Herrick and his own rescue dog Lucy, and told how he started this foundation with his own money, and how he has a multi-targeted solution to help end pet overpopulation:
- Education for families about the importance of spaying & neutering.
- Free and low cost mobile spay/neuter clinics all across the country (eventually all free!).
- Grooming & training of shelter pets to help make them more adoptable.
- Enacting legislation benefitting pets, including banning gas chambers at shelters.
They have a huge campaign going on right now that many bloggers are helping to spread the word about. They will be airing what might just be the best Bowl Commercial this year on Super Bowl Sunday, during the Hallmark Channel’s Kitten Bowl. This commercial aims to change the way America looks at cats and dogs forever!
Lucy Pet’s groundbreaking #DogsvsCats football game will feature the most high-tech CGI (Computer Generated Imagery) ever done using animals, and it’s bound to be among the most talked about ads of the year. The director of this commercial is Sam Nicholson, one of Hollywood’s most acclaimed visual effects wizards, best known for Heroes, 24, The Walking Dead, and Star Trek I.
The commercial will draw attention to the 80,000 pets euthanized each week in shelters across the U.S. due to overpopulation. Wait until you see the commercial….I heard that there will be 80,000 different pets in the stands at this football game! Along with that, the stars of the game are rescue pets themselves.
Lucy Pet Foundation recently held a Facebook contest with four different winners selected to appear in the commercial! Here are the lucky winners:
You can read more about the winners by clicking here. They also won iPad minis and #TeamDog or #TeamCat pet jerseys, and now they are holding a second contest where you can have a chance to win one of two iPad minis and Team jerseys, or one of four #TeamDog or #TeamCat sport packs. All you really have to do is take a photo of your pet with a sign that says #TeamDog or #TeamCat.and share it on social media (Facebook, Twitter, or Instagram). Please click here to read all the details for entering the contest, and then get going with your photos! You only have until February 1st to enter.
We hope to have our own entries to share soon as well. We are really excited to see this commercial, but who will we be rooting for….#TeamDog or #TeamCat? Here’s a little sneak peak at the making of the commercial, and you can find even more fun videos on Lucy Pet Foundation’s YouTube channel.
Disclaimer: This post was brought to you in an effort to raise awareness about Lucy Pet Foundation’s upcoming ethical pet population campaign. Lucy Pet Foundation provided all images and information about the commercial, and will be entering our site into a drawing for a chance to win $500 for a 501c3 rescue of our choice! We were in no other way compensated. If you are a blogger interested in spreading the word about this campaign, while also enjoying the chance to earn a donation for your favorite rescue, contact firstname.lastname@example.org and request more information.